Attraction Marketing

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What is attraction marketing? In the world of network marketing today, generally speaking, this phrase sounds kinda funny. Networkers are usually chasing people down to get them to join their business. You know, twitter is like this in a way, for those who use it incorrectly. They tweet their biz opp, and that is all they do, hoping someone will join. But, attracting people to you, huh? This philosophy seems rather strange.

I read a book about this and it addressed a very fundamental principle about human psychology. People are drawn to those who are greater than themselves.  The individuals that have the capability of imparting some knowledge or wisdom that you do not have will be the ones you tend to follow. Just look at Bill Gates. If he rented a Colosseum in your town and gave a How To Increase Your Wealth seminar,  would you go? Would somebody go? Of course! He’s a billionaire.

If a homeless person tries to do the same thing, would you go? Not saying they don’t have anything to offer, just making a point here. Think about why there are so many network marketers buying books, attending seminars, trying to increase their knowledge. But why, I ask?

• Are you increasing your knowledge to learn some quick method to success?
• Do you feel the next seminar is the answer you need?
• Are you trying to keep yourself hyped up?

It is not about your product or company or your competition, but how you effectively market. If you can’t market the product, it makes no difference how good it is. Consider this tidbit from the course. When you start out in your network marketing business, you start with the same tools, marketing material, etc., as the others. The only thing different in the equation is YOU.

YOU have what it takes to empower many. This book will put so much power into your hands. It will make you and break you and then make you again. The end result is a strong leader, a magnet!

Thanks do much and God Bless all your efforts,

For more on attraction market review Mike Dillard and Mark Weiser testimony